Media Buyers
About this Role:
As a Media Buyer at Dirt to Dollars, you’ll be responsible for planning, launching, and optimizing paid ad campaigns across platforms like Facebook, Instagram, and Google. Your work will directly help construction companies, such as those offering land clearing, excavation, and grading, generate leads and grow their businesses. If you’re results-driven, analytical, and skilled in digital advertising strategy, this role is a perfect fit.
Required Skills:
- Platform Expertise
- Analytical Thinking
- Ad Copy & Creative Sense
- Budget Management
- Marketing Knowledge
Responsibility:
- Strategize, build, and manage Facebook Ads, Google Ads, and other paid campaigns for construction industry clients.
- Conduct market research to understand client goals, audience targeting, and industry trends.
- Write ad copy, select creatives, and oversee A/B testing to improve performance.
- Monitor ad performance, analyze key metrics (CPC, CTR, ROAS), and make data-driven optimizations.
- Collaborate with designers and copywriters to develop compelling ad assets.